we have no place to hide. the company (VNU) that owns nielson media research and other information gathering systems last month bought IMS health for 7 billion dollars.
IMS health collect data from pharmacies on what drugs people order and consume. now a more complete profile of buying trends will be developed to track your habits. this information will be supplied to the government and to the highest bidder. we are living in a “total information awareness” world. do we like it?
http://www.eff.org/Privacy/TIA/
http://www.epic.org/privacy/profiling/tia/